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Efficient logistics and POSM distribution: from manufacturer to store

Creating an attractive POSM (Point of Sale Material) is only the first step. Only when the POSM gets to the point of sale at the right time and is effectively positioned – does it fulfill its true purpose.

Universe

POSM will engage customers on the spot, boost sales and increase brand awareness. It’s all taken care of by the right POSM management – just like we do at NAUT.

POSM with NAUT: Full service from logistics to ecological recycling

We specialize in the comprehensive provision of all logistical and installation steps associated with POSM. With us, you don’t have to worry about anything – we produce or pick up the POSM at the client’s site, deliver, install, evaluate. We continuously inspect and replenish POSMs and provide clear reporting on their status and effectiveness. POSMs that you no longer use, we take away and provide ecological recycling.

Step 1: Production and distribution

We can arrange production or pick up the materials at the client’s site.

  • we can arrange the production of POSM based on the client’s visual
  • we will pick up the POSM from the manufacturer/client
  • POSM will be stocked in one of three modern logistics centres in the Czech Republic, Slovakia and Hungary
  • we will prepare a distribution list according to your requirements, prepare distribution and arrange distribution of POSM to sales outlets

Step 2: Installation in stores

Within 24 hours of stocking NAUT will ensure:

  • POSM delivery to hundreds of stores simultaneously
  • POSM installation according to your requirements
  • photodocumentation of the installation
  • confirmation of the handover protocol

Step 3: Follow-up inspection and service

We’re not done with the installation.
NAUT also provides:

  • reporting and evaluation of effectiveness
  • POSM online recording and tracking
  • regular checking of POSM in stores
  • replenishment or replacement according to current needs
  • feedback from the field in the form of audits or mystery shopping
  • the disposal and environmentally sound recycling of POSM that no longer serve their purpose

Are you interested in a non-binding offer?

Contact us.

As you can see, we’ll take care of everything. Fast, reliable, professional.

NAUT in the field:

1,000 people, 3 warehouses, thousands of stores under control

NAUT has more than 22 years of experience behind it, which translates into a perfectly managed operational background. This enables us to respond quickly, flexibly and on a large scale. We have a network of more than 1,000 trained field staff who provide on-site POSM distribution, installation and inspection. We rely on three modern logistics centres in the Czech Republic, Slovakia and Hungary, which serve as starting points for efficient coverage of the entire region.

Thanks to this network, we serve more than 17,000 points of sale at the same time, ensuring fast and flawless campaign deployment. This capacity allows us to handle large-scale activities with a large geographical spread – faster than our competitors.

Real-time overview from the field

Audits and mystery shopping and our own POSM management system

In order for your campaign to have maximum impact, you need to know what is actually happening in the stores. That’s why NAUT offers tools that give you a real picture of POSM deployment and customer behaviour right at the point of sale.


Our related services include:

Retail Audits

  • checking the correct display of POSM and products, photo documentation and data collection from the point of sale.

Mystery shopping

  • direct feedback from “undercover customers” that reveals shortcomings in presentation, service and respect for visual and sales brand rules

POSM Management Tool ®

  • We have our own system for recording, managing and planning POSM
  • Our proprietary system provides clients with a continuous overview of inventory levels, movements and installations. You know in real time what is happening with your material.

With these services, you get a complete overview of what’s happening with your campaign in the field – and you can optimize it in real time.

Find out how POS management should really work.

Don’t wait for someone to deprive you of sales because of a lost POSM, delayed installation or missing goods.

We handle thousands of installations per month, with real-time visibility and experience across segments.


We are trusted by leading brands:

Are you interested in a non-binding offer?

We will be happy to discuss all options with you.